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For blog post The initial H2 heading opens up your list of H3 subheadings and the concluding H2 heading after that closes the list. If you open this article, you’ll see how I have an H2 that’s a question, “What is web design?” Then the H2 before the list is literally the exact same as the main H1 title, although you can also make it a variation of the H1. Then, at the very end, there’s another H2 concluding.
Paragraph that closes the H3 list and finishes the blog post. You can also have multiple H2’s before and after you have your H2/H3 list to give your blog post more depth and useful information for readers. In the phone number list case of the article above, I just had one H2 on what is web design before I started the list. To get some H2 ideas, you can look at the “People also ask” section in Google.

When searching your keyword, or you can just look at what other top ranking blog posts have. In the case above, we could have also had H2’s before our list that addressed these questions: People also ask section in Google I hope you’re getting the idea. You can also use a tool like Growthbar to help you create these H2 ideas. Let’s look at what this would look like for our blog post.
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